TEAM ELITE - MEET THE TEAM
GARETH SYKES – DIRECTOR
Gareth has been involved in Sports Merchandise since 1991, when as promotor of the European Masters Swimming Championships, he saw the value in event merchandise. Since then Gareth’s Experience includes negotiating and seeing through merchandise contracts as a licensor, licensee, event venue merchandiser and wholesaler. Previous commercial partners include Australian Rugby Union, Welsh Rugby Union, RFU, British & Irish Lions, 6 Nations, Football Association, The Grand National, British Olympic Association, Asian Football Confederation, Swimming Australia, Swimming Queensland, Swimming New South Wales, FINA, World Rowing, World Masters Athletics and all the current Team Elite commercial partners. Gareth Swam for Great Britain for six years, competing at the World and European Swimming Championships. He also attended the University of Florida and University of California, Berkeley on Swimming Scholarship, the latter of which, he is a graduate.
NICOLE FROLING – EVENT SUPERVISOR & GENERAL MANAGER
Nicole is at the heart of the day to day operation of Team Elite – ensuring all wholesale transactions are completed from order through to delivery. She is also responsible for the core operations of Team Elite’s events – collation of stock, equipment, staff and displays, through to set-up and operation of Team Elite’s venue merchandising. Nicole’s experience includes the operation of the 2016 World VA’A Sprint Championship Merchandise Superstore held on the Sunshine Coast and National, State, and Regional Events across Australia. Nicole is a multiple medallist at the Australian Age National Swimming Championships.
SIMONE HARRISON - SALES ADMINISTRATOR
Simone, originally a customer of Team Elite, has been with the company since April 2017. Simone's role is as Sales Administrator covering off all our extensive swimming related accounts Queensland, NSW, NT, WA and New Zealand (in excess of 700 wholesale clients.) helping with enquiries, collating artwork and quotations and assisting seeing orders through to completion. As a swimming mother of three and President of Chandler Swimming club, she is uniquely well suited to assist and understands the landscape of the swimming fraternity.
FIONA McCARROLL - SALES ADMINISTRATOR
Fiona is responsible for sales across the States of Victoria, South Australia and Tasmania. Fiona has worked within the sports industry for over 20 years. Over this period she has developed extensive knowledge across many sports, from community level through to large National Sporting Bodies. Her experience in sport has been further developed by playing sport at a State level, and more recently undertaking volunteer roles within community sporting organisations. As Team Manager of State Squads and the Event Director of a National Championship event, Fiona understands sporting apparel, merchandise and the awards needs of sport.
SHAYNE MESSER - OFFICE MANAGER & ADMINISTRATOR
Shayne is the latest addition to the Team Elite Merchandise Team. Shayne brings many facets to Team Elite, with a broad and extensive background from both commerce and the sporting World. In addition to that Shayne has a wealth of first hand experience within marketing through social media and similar area.
ZOE BAKER - HEAD GRAPHIC DESIGNER
AISHA THORNTON – GRAPHIC DESIGNER
Aisha is a fully qualified graphic designer working for Team Elite on a part time basis - as she is also a full time swimmer, having competed for Scotland at the 2014 Commonwealth Games and many more events. Aisha brings a creative flair with experience of working with major brands on their swimwear lines and style applications.
EVENT STAFF (Affectionately known as the 'Tent Monkeys')
Team Elite has a strong force of casual staff that join the company to help ensure our events work well and professionally. Too many to list here, but we enjoy great relationships with staff all over Australia and New Zealand, noticeably from several sporting organizations, including Kawana Swimming Club, Hamilton Rowing Club, Norwood Swimming Club, TAS Swimming Cairns, Swimming New South Wales, Williamstown SLSC and others.
Can be seen hanging from the rafters of our pop-up tents at events across the planet from week to week. They are harmless and very polite. David Attenborough is fascinated...